Leverage Pushwoosh Customer Journey Builder – our comprehensive visual tool to craft any user scenario you need:
Automate opt-in, onboarding, engagement, and retention campaigns;
Initiate scheduled or event-triggered messaging;
Build user segments right in the interface;
Analyze conversion to target actions;
Integrate with other communication channels: in-app messages, emails, SMS, and more.
Brilliant tool for automating customer engagement! It has some great options to make hyper-personalized messages based on customer interactions and touch-points. We have created multiple journeys to increase our funnel conversions.
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Sushant K
Watch Pushwoosh Customer Journey Builder overview in a video:
Why choose Pushwoosh as your mobile push notification service?
The most precise segments in the mobile market
With Pushwoosh, you're offered more than a mobile messaging solution – you unlock user segmentation at a CDP level:
Historical data: Gain a profound understanding of your users' past actions (views, purchases, activity and timing patterns, moving through lifecycle) for the most relevant messaging in future promotional and engagement campaigns;
Context-driven response: Address user actions contextually, moving beyond the latest trigger event;
Custom combinations of filters: Use Pushwoosh's segmentation language to build any segment you need, even the most specific or complex one.
Thanks to Pushwoosh, we are able to reach an individual user in a precise way, offering them personalized content suitable to their tastes.
All tools for personalization of push notifications
Unlock the potential of personalization with Pushwoosh tools and see the difference it can make for your campaigns:
Dynamic Content & Liquid Templates: Create highly personalized messages based on a user's unique preferences and behavior;
Optimal time feature: Let Pushwoosh's algorithms analyze user behavior and send messages at the most receptive moments;
Personalized content
Best time to send
Insights from performance analytics
Pushwoosh analytics capabilities empower you to get a deep dive into your mobile marketing insights at any level:
Single push: Assess open rates, CTRs, and conversion rates;
Campaign: Evaluate your overall performance and a campaign goal completion;
User journey: Analyze event conversion funnels to see how users progress through their lifecycles.
Rich media: Track impressions and interactions;
User segment: Examine how specific user segments react to your messaging;
Rich media
Single push
Segments
Suitable for both simple (one-time push) and complex campaigns. Start small and scale over time with ease!
Flexible
You see every aspect of your campaign at once: what you send, to whom, and when, as well as campaign performance. You process this in seconds and make decisions!
Intuitive
You instantly grasp how to use it and quickly start launching campaigns. Our Wizard will guide you through the first steps.
Looks complicated? Not at all!
Pushwoosh is designed to streamline your workflow, not to complicate it. Our tool is:
If you only want to send mobile push notifications, Pushwoosh will still be a good fit
What if I only need mobile pushes and don't need any other channels?
No problem! In this case, you will only be charged the basic fee (including only mobile pushes) and won't have to pay for other channels.
Will I still be able to use your segmentation and analytics tools, though?
Of course, you'll be able to use our out-of-the-box tools to properly target and customize your mobile push notification campaigns.
And what if I want to integrate segmentation and analytics tools that I already use?
No problem. You can integrate CDPs such as Segment and mParticle, product analytics tools such as Amplitude, Mixpanel, and Google Analytics, or marketing analytics platforms like Adjust and AppsFlyer. See the full list of available integrations.
I have a tech team by my side, so I don't need the whole customer engagement platform. With Pushwoosh, can my tech team send pushes via API?
You can seamlessly incorporate Pushwoosh into your app using either our SDK or API.
Cross-platform frameworks
We support all cross-platform frameworks including Flutter, React Native, Xamarin, Cordova, and others.
Safe choice
We maintain the highest standards of compliance with data protection regulations.
ISO 27001 certified servers
Ensuring GDPR compliance
Adhering to OWASP principles
We store data on private servers located in the US and Germany with safety and regulatory compliance guarantees.
Our platform embraces the Security by Design approach to prevent potential threats.
Easy to adopt
Experts in addressing unique use cases and helping you set highest-ROI campaigns and drive more revenue.
Customer-focused experts dedicated to providing exceptional service and resolving issues with personalized care. Available 24/7.
Valuable resources for self-sufficient campaign management from our blog, documentation, guides, and live webinars.
Resource library
Support team
Customer Success Managers
If you have further questions, contact our team for a live demo:
FAQ
One of the effective ways to drive the CTR and conversion rate of your push notifications is to conduct A/B/n testing. It is a tactic that involves splitting your audience into two or multiple groups and sending them different versions of your push for a test period.
During the test, you analyze which version works best for your users (gets a higher CTR and conversion to a target action). After identifying the winner version, you can start sending it to your entire audience.
With Pushwoosh Customer Journey Builder, you can conduct A/B/n testing right on the canvas. Moreover, with our tool you can test not just one, but multiple elements of user journeys, for example, message copy + timing.
If you find yourself stuck in a creativity block or just have an excessive amount of push notifications to write (for example, in the case of multiple A/B/n tests), an AI writing tool could be helpful. Pushwoosh AI Composer is available right in the interface.
You can generate copy according to your specific prompts (for example, “winter sale, sneakers”). This tool helps marketers save time and effort allowing them to focus on other aspects of their campaigns.
With Pushwoosh, you can send multi-language messages within one single push. Your users will receive push notifications in the languages set on their devices. You can customize messages for various languages and add as many languages as needed.
You can set limits on how often users receive notifications within an indicated period using the Frequency Capping feature in Pushwoosh. This feature helps maintain a balance between engaging your app’s audience and avoiding over-messaging.
Discover more Pushwoosh solutions
Email marketing solution
Web push notification solution
In-app messaging solution
Insights & analytics
Pushwoosh delivers exceptional content and high-impact insights backed by solid data: